Connect customer demographics, behaviors, and interactions with AI-driven identity management tools for a complete understanding of your target audience. Use this information to generate more qualified leads, creating segmented profiles and building personalized marketing programs that engage at key points in the customer’s buying journey.
Dynamics 365 Customer Insights leverages artificial intelligence to detect patterns and trends in customer data that help you create more compelling customer journeys.
Create unified customer profiles: Combine data from various sources to build a complete view of each customer.
Leverage AI-driven insights: Use AI and machine learning to predict customer needs and spot trends before they happen.
Deliver personalized experiences: Tailor marketing, sales, and service interactions to each customer based on comprehensive data.
Enhance customer engagement: Send the right message at the right time through the most effective channels to keep customers engaged.
Scale as you grow: Easily handle increasing data volumes and complex customer journeys as your business expands.
Integrate seamlessly: Connect effortlessly with other Dynamics 365 applications and third-party systems to streamline operations.
Target with precision: segment customers accurately to launch focused campaigns that drive better results.
Access real-time analytics: Monitor customer behavior and campaign performance in real time, allowing you to make quick adjustments.
Ensure data security and compliance: Keep customer data secure and meet industry regulations and privacy standards.
Build long-term loyalty: Deepen your understanding of customer needs and strengthen relationships to increase loyalty.
Dynamics 365 Customer Insights leverages artificial intelligence to detect patterns and trends in customer data that help you create more compelling customer journeys.
Holistic Customer Views:
Consolidate data from all sources to develop a comprehensive view of each customer. Use predictive analytics to predict customer intent and proactively address possible churn or intent to purchase.
Tailored Marketing Strategies:
Segment customers based on demographics, preferences, buying behavior, and more to create engagement strategies targeted at specific customer groups.
Enhanced Customer Engagement:
Create relevant, timely customer experiences to build brand loyalty and increase customer retention.
Accelerated Content Development:
Simplify customer journey creation by leveraging Copilot to generate targeted headlines, content, emails, and images for target market segments.
Real-Time Data:
Access customer data in real-time for rapid responses to customer activity.
Data Privacy Compliance:
Customer Insights includes customer consent data to ensure compliance with privacy and security regulations.
Learn why Forrester Consulting reported Dynamics 365 Customer Insights delivers over 300% ROI over three years, saving marketers 75% of the time spent on customer journey creation.
Contact Western Computer to learn more about Dynamics 365 Customer Insights
Learn why Forrester Consulting said Dynamics 365 Customer Insights delivers over 300% ROI over three years, saving marketers 75% of the time spent on customer journey creation.
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